By Juras Šulcas · Updated 1 Oct 2026 · We make Krust
Higgsfield is a big AI video suite. Its Marketing Studio turns a product link into an ad: paste the URL, pick a format and one of 40+ avatars, and it writes the script and renders the video with Seedance 2.0, in 9:16, 16:9 or 1:1. Starter is 19 a month billed yearly for 270 credits (euros for EU visitors), and what an ad costs depends on the model you pick.
If you're looking elsewhere, you probably want a tool built only for ads, a price per ad you can see up front, or looser refund terms than Higgsfield's 7 days with no credits used, minus a fee of up to 6%. We compared five options. Each entry's price comes from the tool's own pricing page (Arcads publishes none, so its figure is from reviews), with sources under the list, and there's a section on where Higgsfield is still the better pick.
$39/mo, or $19/mo billed yearly
Best for: Ecommerce and DTC brands testing UGC-style ads weekly
Higgsfield gives you a studio of models; Krust does one job. Paste your store link and it finds who buys and why, writes a script for each buyer, casts a presenter from that audience and renders the ad in one of 100 templates in 54 formats. Every ad shows its credit price before you confirm: a typical one is about $6 on Starter billed yearly, $12 monthly. Every plan has a 14-day money-back guarantee, and there's a Krust MCP server for making ads from Claude. We make Krust, so weigh the #1 spot accordingly.
Scripts written from your store, for each buyer
100 templates in 54 formats
The credit price shown before every ad
14-day money-back, no questions asked
Template ads export 9:16 only
Built for ads: far fewer video models and ad styles than Higgsfield
No free plan or trial
Starter $39/mo (100 credits), Pro $99/mo (300 to 5,000 credits), up to 50% off yearly
Best for: A free start, batch testing and a published cost per ad
The nearest thing to Higgsfield's Marketing Studio that is built only for ads: paste a link and its URL to Video tool writes and renders the ad, with 300 AI actors on Starter (1,500 on Pro) and Batch Mode, and on Pro, Ad Clone and an MCP for Claude and ChatGPT. Its credit math is public: Video Ad uses 5 credits per 15 seconds, about $3.90 for 30 seconds on Starter monthly. There's a free plan with 10 credits a month. Payments are final and non-refundable.
Free plan: 10 credits a month
A published credit cost: 5 credits per 15 seconds
MCP for Claude and ChatGPT on Pro
Payments are final and non-refundable
Free-plan exports carry a watermark
Basic $80 billed yearly (about $6.70/mo, a starter deal off $18); Plus, Business and Ultra above it
Best for: A low yearly entry and many models through one agent
If what you like about Higgsfield is having many models in one place, Topview is the nearest match: an AI video agent for short films and marketing videos, where you paste a product URL or a brief and get a product ad. Basic is $80 for the year (a starter deal off $18 a month) for 50 credits a month, about 33 seconds of Seedance 2.5 video at 720p, so it suits light use. Every plan includes MCP and API access, and its ChatGPT, Codex and Claude plugin gives free generations. Refunds come only within 3 days, and only if the credits weren't used.
$80 a year to start
MCP and API access on every plan
Free generations through its assistant plugin
Basic covers about 33 seconds of Seedance 2.5 at 720p a month
Refunds only within 3 days, credits unused
No public pricing page; about $110/mo for 10 videos, per reviews
Best for: Agencies that want 1,000+ actors and an agent that edits
Arcads is built around people on camera: 1,000+ AI actors or an avatar of you, and an agent that works from your product website, writes the script, picks the actor, adds subtitles and delivers an edited ad. Arcads MCP lets you run it from Claude. It publishes no prices; reviews report $110 a month for Starter, and its help center says a talking-actor minute costs 800 of Starter's 8,000 monthly credits, about $11 a video. The 3-day free trial needs a saved card and turns into Starter.
1,000+ AI actors, or your own avatar
An agent that delivers an edited ad
Arcads MCP for Claude
No public pricing
A refund only if no credits were used
From $59/mo (Startup)
Best for: Simple avatar videos with a $1 start
MakeUGC keeps it simple: write a script or use its unlimited AI scripts, pick one of 1,000+ AI creators, generate. Startup is $59 a month for 500 credits after a $1 start, it renders up to 10 videos and 10 images in parallel, and its editor adds captions, music, B-roll and trims. Credits per video depend on the model, length and resolution. Refunds are full within 3 business days, then 50% if you used under half your credits, and a refund cancels the account.
1,000+ AI creators, unlimited AI scripts
$1 to start
Up to 10 videos in parallel
Full refund only within 3 business days
The cost per video depends on the model
Checked 30 Sep 2026 · Sources: higgsfield.ai/pricing, higgsfield.ai/auth/sign-up, higgsfield.ai/terms-of-use-agreement, higgsfield.ai/ai-ad-generator, creatify.ai/pricing, help.creatify.ai/en/articles/9945976-refund-pol…, creatify.ai/features/url-to-video, creatify.ai/features/batch-mode, intercom.help/creatify/en/articles/9945986-free…, topview.ai/pricing, topview.ai/terms, topview.ai, eesel.ai/blog/arcads-ai-pricing, intercom.help/arcads/en/articles/13264397-arcad…, arcads.ai, agent.arcads.ai, intercom.help/arcads/en/articles/13725589-how-a…, setup.arcads.ai, makeugc.ai/pricing, makeugc.ai/refund-policy, makeugc.ai, makeugc.ai/docs/api/v1/mcp. Krust figures come from our own plans. Plans change, so check their sites too.
| Krust | Higgsfield | Creatify | Topview | |
|---|---|---|---|---|
| Who writes the script | Written for each buyer and reason to buy found in your store | Its Marketing Studio writes the script from your product link | Written from your product link by its URL to Video tool | See their site |
| Who's on camera | Someone from your audience, cast automatically (100+ presenters) | You pick from 40+ avatars, or generate one from a text prompt | You pick from 300 AI actors on Starter, 1,500 on Pro | UGC-style ads with AI presenters |
| Price | Starter from $19 a month billed yearly, or $39 month to month; Pro from $49/mo billed yearly ($99 monthly) | Starter $19/mo billed yearly, 270 credits (shown in EUR in the EU) | Starter $39/mo (100 credits), Pro $99/mo (300 to 5,000 credits), up to 50% off yearly | Basic $80 billed yearly (about $6.70/mo, a starter deal off $18); Plus, Business and Ultra above it |
| Cost per ad | A typical ad about $6 on Starter billed yearly, $12 monthly | Depends on the model: about 12 credits per 5 s for Seedance 2.0 Fast at 720p, 22 for Seedance 2.0 at 720p (Starter has 270 a month) | Video Ad and Avatar Video use 5 credits per 15 s: about $3.90 for 30 s on Starter monthly | Basic's 50 credits a month make about 33 s of Seedance 2.5 video at 720p |
| Free plan or trial | No free plan or trial; signing up is free, and every plan has a 14-day money-back guarantee | 50 credits for signing up with a business email | Free plan: 10 credits a month, up to 2 watermarked video ads | No free plan; free generations through its ChatGPT, Codex and Claude plugin |
| Refund terms | 14-day money-back, no questions asked | 7 days, only if no credits were used, minus a fee of up to 6% | Payments are final and non-refundable | Within 3 days, only if the credits weren't used |
| Start from a product link | Paste your store link; Krust reads your products and works out who buys them | Paste a product URL, pick a format, get a finished ad | "Paste a link. Get a video ad." | Paste a product URL or brief and get a marketing video or product ad |
| Use it from an AI assistant | Krust MCP server, for Claude and other AI assistants | Higgsfield MCP and skills | Creatify MCP for Claude and ChatGPT, on Pro | A plugin for ChatGPT, Codex and Claude |
Checked 30 Sep 2026 · Sources: higgsfield.ai/ai-ad-generator, higgsfield.ai/pricing, higgsfield.ai/auth/sign-up, higgsfield.ai/terms-of-use-agreement, higgsfield.ai/mcp, creatify.ai/features/url-to-video, creatify.ai/pricing, intercom.help/creatify/en/articles/9945986-free…, help.creatify.ai/en/articles/9945976-refund-pol…, topview.ai, topview.ai/pricing, topview.ai/terms. Krust figures come from our own plans. Plans change, so check their sites too.
Higgsfield does a lot that a single-purpose ad tool doesn't. Stay with it if these matter most.
Many models in one place: Seedance 2.5 and 2.0, Kling 3.0, Sora 2, Veo 3.1 and more, for images and film as well as ads.
Ad styles beyond UGC: CGI product spots, cinematic TV spots and virtual try-ons from the same product link.
Other aspect ratios: its ads come in 9:16, 16:9 and 1:1. Krust's template ads export 9:16 only.
App demos: paste an app URL and get a UGC video of someone demoing your screen.
Variations and teams: Ad Multiplier makes three separately edited versions of an ad, and teams get shared projects, chat and video calls.
Higgsfield MCP and skills, if you work from an AI assistant.
Checked 30 Sep 2026 · Sources: higgsfield.ai/ai-ad-generator, higgsfield.ai/skills/ad-multiplier, higgsfield.ai/pricing, higgsfield.ai/mcp, higgsfield.ai/auth/sign-up, higgsfield.ai/terms-of-use-agreement. Krust figures come from our own plans. Plans change, so check their sites too.
For ecommerce brands, we'd pick Krust, and we make it, so weigh that: it starts from your store link, writes a script for each buyer and casts a presenter from your audience, in one of 100 templates in 54 formats. If you want a free plan and a published cost per ad, Creatify. If you want many models in one place at a low yearly price, Topview.
Per ad, Higgsfield itself is cheap: 30 seconds of Seedance 2.0 Fast at 720p is about 72 of Starter's 270 monthly credits, roughly $5. Creatify works out lower, about $3.90 for a 30-second Video Ad on Starter monthly, and has a free plan. Topview's Basic is $80 for the year. A typical Krust ad is about $6 on Starter billed yearly or $12 monthly, with the script and presenter done for you.
Krust has an MCP server for Claude and other AI assistants. Creatify has an MCP for Claude and ChatGPT on Pro, Arcads has Arcads MCP for Claude, Topview a plugin for ChatGPT, Codex and Claude with MCP access on every plan, and HeyGen a hosted MCP server.
Yes, with limits: its free plan has no monthly credits and no commercial use. Signing up with a business email gets 50 credits to try it.
Yes. Marketing Studio ads come in 9:16, 16:9 and 1:1, and the length is set per generation. Krust's template ads are 9:16 only, made for TikTok, Reels, Shorts and Meta.
Starter is from $19 a month billed yearly, or $39 month to month: every template, realistic AI presenters, unlimited downloads. Cancel anytime, 14-day money-back guarantee.
5 Arcads alternatives compared: sourced pricing, real trade-offs, and where Arcads still wins.
Learn moreThe HeyGen alternative built around your store link and your buyers.
Learn moreThe MakeUGC alternative that writes the ad from your store and casts it from your audience.
Learn moreThe Creatify alternative with a 14-day money-back guarantee.
Learn moreWhat Arcads publishes, what reviews report, and what one ad works out at.
Learn moreAll alternatives pages · The 10 best AI UGC tools · The complete AI UGC guide
Krust reads your product page and turns it into finished UGC video ads. Pick a template and most ads are ready in about 6 minutes.
Plans from $19 a month billed yearly, or $39 month to month.